Managing Your Community Radio Station

Through the ages, with the advancement of technology, we have invented newer and better devices, while saying farewell to the old ones. However, it seems the radio refuses to die out. It has seen a lot of improvements, from being handheld to being integrated into our cars. We’ve grown used to the morning radio host chat while we drive to work. However, what goes behind those voices isn’t always fun and easy. It can get incredibly hectic managing your station, especially when it runs for twenty-four hours a day and seven days a week.

Managing Your Community Radio Station

Managing Your Community Radio Station

You must work at a steady pace and for attainable goals. It is necessary to know what your limitations are, and how to correctly pool your resources to achieve your target. This is more applicable to community radio stations, which are dependent on volunteers.

Here are some tips to help you manage your community radio station:

Marketing:

Marketing might seem like it’s a waste of money especially when your station doesn’t get much funding. Therefore, you put it off for another day when you have more resources. Meanwhile, your station is unnoticed by many potential listeners and sponsors. A community radio station has to serve the community and marketing is the best way to do just that. Furthermore, it maximizes your chances of finding a potential sponsor.

Even with limited resources, it can be very effective. Encourage your listeners and volunteers to tell their friends about it. Host a bunch of competitions on your shows to ensure more people tune in every day. Give away some free merchandise, like T-shirts, keychains, window stickers etcetera. Place advertisements in your local newspapers and magazines. The most important part is an active social media presence, this will keep your station on the map.

Human Resources Management:

Managing your staff as well as volunteers, while ensuring they get proper training and are satisfied with the organization is demanding. Human resources management include recruiting the best team, drawing up fair contracts, enforcing disciplinary actions and ensuring the health and safety of the staff. A good station has to be a good employer. It is recommended to invest in a professional employer organization. This helps in reducing HR costs and ensures healthy employee-employer relationship. One such company is Alliance who offer a bunch of PEO services, like their payroll services, Florida. Studies show any organization can cut HR costs to 30% while using payroll services as compared to in-house management.

Hiring these guys means you can focus on your next target or collecting sponsors. It’s a modern way of managing your human resources. They will oversee all payment plan, and keep a record of your employees, their wages, bonuses, and withheld taxes. Using such a professional service will ensure no payroll errors occur because employees can be sensitive to them. Your employees and volunteers will be satisfied with the organization, guaranteeing that they will not seek out other opportunities.  Therefore, you won’t have to waste your resources in recruiting and training new ones.

Partnership with other Radio Stations:

Those radio stations that are far enough to give you no competition are a good potential for a partner, no matter their size or nature. Building a healthy relationship with a more prominent radio station means they could potentially provide you with training, support, resources, and programs. In addition, they will help you gain a broader audience as well as introduce the community you represent to a larger scale. You could, in turn, provide them with talent, volunteers or programs. Such collaborations will not only grow your business but also give your community the recognition it deserves.…

Ways to Make Radio Advertisement Work for You

There are many mediums of advertisement and radio is just one of them.  Since when it comes to radio you will never lack audience, it can be a powerful advertising media. As much as when it comes to radio it depends on the product you are advertising, there are very many other factors that will determine the success of your advertisement. They include:

Content of the ad

It is important to articulate the words in an ad well in order to get the right attention of the right people. This is where creativity comes to play. The content should not be too long or too short and it should also be able to communicate effectively to the audience. The content will depend on the product being advertised and the market niche.

Ways to Make Radio Advertisement Work for You

Tone of the ad

As much as the content of the ad is very important, the tone is equally important. It is the tone that will attract the interest of others in your ad. Make sure that you choose the right tone to make sure that you get the right audience for your ad.

Know your target market

Yes, knowing the target market is very important. By knowing your target market you can be able to customize your ad according to the needs of your target market. It is only by customizing your ad according to your audience that you will be able to get their attention. What works for a certain market niche may not necessarily work for the other.

Location

Different locations will determine the ad. Smaller towns or cities make it very easy for an ad to succeed as compared to big cities. Hence if you are in a big city you will have to invest more to make sure that your ad is successful.

Choice of radio station

Some radio stations have higher success rates than others. This is because some radios have more followers than others though this may not be permanent. It is due to this reason that different stations have different charges for their ads. It is therefore important to choose the radio station you are planning to run your ads well as it has a big influence on the success of your ad.

Conclusion

With the right strategies, radio advertisement should be able to yield you success. There is no limit to what product you can run on your radio advertisements. For example if you have landscape photography for sale you can as well advertise it on radio and it will be successful. Contrary to popular belief, photography does not have to be advertised on visual media for it to be successful. Since people like audio and the human mind is wired to be interested in complicated things other than straight forward things, advertising photography on radio will get interest because it will look complicated. There are customers who will go check out on the sale because they heard about it on radio.…

Starting Your Photography Focused Online Radio Station

No doubt you’ve heard the joke: he’s got a face for radio. Thereby implying that the individual would be best served far from the camera. So that’s why starting an online radio station that focuses on photography is a big deal. Most people would think the two are wholly incompatible but with the number of amateur photographers out there doing all they can to learn how to better hone their craft, this might be a marvelous endeavor.

Starting Your Photography Focused Online Radio Station

Starting the online station is fairly simple. But, if you don’t know much about that, we’d like to share some potential resources for you to get your station off the ground. Here’s a list of radio station hosting sites:

  • Broadcast Matrix
  • VosCast
  • citrus3
  • iradeo
  • Listen2myradio
  • casterfm
  • MyRadioStream

And now that you have some ideas as to where to put your radio station, you will need some additional ideas for topics on the new photography based station. Here are 7 potential topics for your first week of shows:

  1. Low light photography tips– There are the occasions when dark scenes make for great images, but understanding how best to use low lighting to your advantage will make a marvelous first edition tutorial on your new radio station.
  2. Functionality– Beginning photographers have a tremendously large learning curve. So, when they first choose to put finger to film they will need to know all there is to know about what functions their camera can provide for them. Obviously you can’t go through the list of every single camera available, but you could spread this topic out over several name brands and their key functionalities.
  3. Adobe Creative Suites– No photo editing discussion is complete without coverage of Creative Suites. This too could be a multi-leveled topic. You could focus on specific aspects for several different show editions. To learn more about Creative Suites, namely Photoshop, you should read this.
  4. Exposure– Doing a show on this topic will mean you spend a lot of time learning about ISO, aperture, and shutter speed. Trying to explain this topic to your listeners might prove hugely challenging, perhaps even impossible. But you can do some serious research right here to better understand it for yourself.
  5. Lighting– No one listening to your show will ever completely conquer the lighting troubles that all photographers face. The best thing to share with them is their need to start learning about light by spending a good amount of their beginning photography time outside. Discover additional information about lighting by clicking this.
  6. Depth– It will seem pretty easy initially, but as your listeners get more involved in their photographic pursuits they will begin to understand that it is far more complex than they’d originally anticipated. Controlling the variables and understanding the apertures will make a tremendous difference.
  7. Composition– This is all about how you organize all the images within one photo. And all the major photography tricks will come into play when you start determining how to compose a finished piece. There are a lot of rules to discuss and they could make their own shows: rule of thirds, rule of negative space, and rule of visual paths.

If you want additional options for topical shows on your new station, read more about photography right here.…

Best Country Radio Stations in Ontario

Best Country Radio Stations in Ontario

Everyone loves music. From classic rock to country, there is always something out there for everyone to enjoy. However, when you are on the radio or sitting at home, you want to find the best radio stations so that you can enjoy the music. So, what are some of the best country radio stations in Ontario?

KX96 New Country FM

One of Ontario’s best country radio stations must be KX96. Now, this is really one amazing station and it comes with a huge selection of country songs to sit back and enjoy. If you need to know more you can visit this site for more information here. This covers the Durham area and really covers many of the top and best-selling country music of the year. KX96 New Country FM is a wonderful radio station to enjoy.

Best Country Radio Stations in Ontario

Country 104

Country 104 is one of the top country radio stations. It is the number one music station for country hits making it a fantastic option for any country lover. Over three hundred songs are played every week and it is one of the biggest stations in South Western Ontario. The presenters are fun and appealing.

Country 107.3

One of South West Ontario’s classic country music stations is Country 107.3 radio stations. This is not only one of the best but a radio station with lots of amazing songs to choose from. The radio station plays some of the modern country songs as well as the classic country tunes too. There are plenty of great songs to enjoy and some of which you really will love dearly.

Country 93

Country 93 is one of the more popular choices when it comes to listening to country music. This radio station covers a lot of different country music choices from classic to modern and no matter what you like, there is something for everyone. That is why Country 93 has become one of the biggest and best loved country radio stations in the Ontario area today.

Country BX93

Music choices here are wonderful. There are lots of wonderful country music choices to consider and you can really love all of them. You can also click this link:http://www.kbsradio.ca/advertisement-radio/ for more knowledge. You can get a huge variety of songs from classic to modern and everything in-between. However, this is one of the best country radio stations in the Ontario area today.

Keep Up To Date with Your Country Music

The above radio stations are just a handful of the best Ontario has to offer but there are truly a lot more fantastic radio stations to enjoy. Whether you want to listen to modern country or classic country, there is always going to be something to enjoy. Country music is really some of the best types of music to enjoy so why not enjoy them?

Listen To the Best

Country music is really amazing and when you want to enjoy listening to songs on the road or at home you need to find the best stations to listen to. There are quite a few different radio stations to find and the ones here are just a few. Find a radio station you love.…

5 Tips for Speaking On the Radio

5 Tips for Speaking On the Radio

Speaking on the radio is something which very few people are successful at. Why – well, most don’t approach it rightly. Some people are great for the radio but if they don’t know how to speak on the radio correctly they will end up failing. So, the following are five simple tips you may want to consider when speaking on live radio.

Don’t Rush Your Words

One of the worst things you can do when talking on the radio is to speak fast. Now, rushing the words out isn’t very good because the words come out jumbled and it makes it difficult for listeners to understand. You can also visit our link:http://voicebunny.com/blog/5-tips-make-radio-ads-grab-attention-sell/ here for more information. This isn’t something that is good because it means essentially whatever you are saying isn’t being absorbed by any listeners. When you are speaking, you need to speak slow and precisely so you don’t mince the words.

5 Tips for Speaking On the Radio

Keep Your Words Short But Sweet

When you are going on a radio station you need to ensure the way you speak makes the biggest impact. The first thing you need to do is to ensure you keep things short when talking. Don’t drag on the point, say what you have to say and that’s it. If you drag things out people aren’t going to take notice or will end up switching off listening. This isn’t something you want to do so ensure you keep it short but sweet.

Think Before You Talk on the Radio

Talking without thinking often leads you to make a lot of mistakes and not just minor ones. You could say something without thinking first and end up offending many people. If you need to know more you can also checkout our top article here. This is something you never want to do because essentially you won’t come across nice and you won’t be getting a call back to the radio station. Instead, listen carefully to what someone is saying and then take an extra second to think what words is about to come out of your mouth.

Practice off Air

Nerves can often be something which gets you badly and sometimes it can affect your vocals and speaking talents. However, if you want to avoid making errors and sounding foolish then you need to practice. Practicing off air is one of the very best ways in which you can get things right and it makes it better. Of course, you are on the radio but you still need to be aware of your surroundings.

Listen To Whoever Is Talking

If you are planning to host a radio show then you need to have some good skills such as listening. Now, you may not think you ever need to listen to anyone but that isn’t the case. You have people who call into the show and air their views and also have guests. If you don’t listen to them, you could say something that is wrong or just not really know what the conversion is.

Talking On the Radio Can Be Nerve-Wracking So Take Your Time

When it comes to being successful on the radio, you have to showcase your talents. This often means getting it right and it can be down to the five things above. Of course, everyone has their own way of preparing for going on the radio so use the things that works for you best. Going on a radio station and talking can be fun but only when you get it right.…

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